Lantern Marketing is now part of Guide MKTG.  🎉  Read about the acquisition here.

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The Value of Email Marketing

The Value of Email Marketing

by | Aug 18, 2022 | Strategy, Traffic, Web

Email marketing is one of the most effective ways to reach potential customers and stay connected with existing customers. Its ability to not only make connections with people but also increase sales makes it an essential tool for any small business owner. If you...
No one is coming to your website 😞

No one is coming to your website 😞

by | Jul 25, 2022 | Strategy, Traffic, Web

You built it. Did they come? You’ve got clear messaging, a website built to convert, a lead generator that provides incredible value…. What happens if no one shows up? If you don’t have enough people visiting your site, you’re not going to...
Client Wins

Client Wins

by | Jun 14, 2022 | Strategy, Success

Some new results are in! Our clients’ confidence is high and they are crushing it.  We exist to help small business owners like you stop wasting good money on bad marketing.  And nothing makes us happier than helping our clients exceed their goals and be leaders in...
GBP FTW

GBP FTW

by | Apr 25, 2022 | SEO, Strategy, Traffic, Web

Google Business Profile (GBP) is often the forgotten channel of digital marketing, which is unfortunate. GBP has so much to offer as you market your business, product, or even nonprofit.  Here are some of my favorite benefits: It’s free. It enhances your visibility....
I’m not sure I want to do that.

I’m not sure I want to do that.

by | Apr 15, 2022 | Customer Want, Messaging, Strategy

How many of these objections have you heard from your customers?  “That’s more expensive than I thought it would be…”“I thought I could get on your calendar sooner than that…”“I’ve heard of (competitor’s name), but I’ve never heard of you before…”“That sounds...