Guide MKTG

Hiring Messaging Services

Hire all the help you need.

We give you the words and tools you need to recruit top talent and fill your open positions.

Help Me Hire!

What you get when hiring messaging works

More qualified applicants

Employees that fit your culture

Better results from your recruiter

What happens if you can't fill your open positions?

  • XLose loyal customers
  • XMiss out on new clients
  • XOverwork your current staff until they quit
  • XForget about better work-life balance
  • XWatch your business shrink

You need the right words to describe your company and open positions.

The same strategies we use to bring you ideal customers can be used to bring you ideal employees.

Hiring is marketing. The job post is an ad. The careers page is a landing page. When you treat it that way, results follow.

Attract the Right Candidates

Messaging with clarity, honesty, and personality will attract quality candidates that match your company's culture.

Stop Employee Burnout and Turnover

When you hire the right people for the right roles from the start, you spend less time replacing people and more time growing.

Beat Your Competitors

Most companies use the same generic job posts. Stand out with messaging that makes top candidates choose you.

Everything you need to hire -- all in one place

Hiring strategy
Careers page on website
Job descriptions (multiple platforms)
InMail messages
Application follow-up emails
Digital ads (Facebook and LinkedIn)
Social media posts
Physical signage
Online testing systems
Onboarding documentation

What our clients say

"We are now getting hundreds of qualified applicants per month thanks to the content Guide MKTG wrote. We've hired 4 tax professionals in the first 6 weeks and have more in process."

Mike Pine

Pine and Company CPAs

"Within 48 hours of rewriting our job description, we had quality applicants coming in. The difference was immediate."

Barnett Plumbing

West Michigan

How it works

01

Schedule a free 30-minute consultation call

Tell us about your open positions, your company culture, and what's not working with your current hiring.

02

Receive exact wording tailored to your company and positions

We deliver ready-to-use messaging built around your ideal candidate -- not a generic template.

03

Implement your hiring plan with complete materials

Post your jobs, launch your campaigns, and start getting better applicants.

04

Watch your business grow from new hires

The right people in the right seats changes everything -- for your team, your clients, and your bottom line.

Right People Co.

Hiring messaging is a specialty of ours

Right People Co. is a hiring messaging consultancy and DBA of Guide MKTG. We've spent years helping service businesses find and attract the people they need to grow. The thesis is simple: hiring is marketing. Once you treat it that way, everything changes.

Stop wasting good money on bad marketing.

Schedule a Call