I’m not sure I want to do that.

I’m not sure I want to do that.

Part of being an empathetic guide is taking objections seriously, not getting defensive, and walking your customer through this part of the decision process.

Are you an expert?

Are you an expert?

Or do you sell cheap tattoos? Anyone can claim they’re good at something but savvy customers will look for proof that you’re actually an expert.

I see you 👀

I see you 👀

When looking for a company or product to solve a problem, customers want to work with someone who truly understands their problem and the pain it’s causing.

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I’m not sure I want to do that.

How many of these objections have you heard from your customers?  “That’s more expensive than I thought it would be…”“I thought I could get on your calendar sooner than that…”“I’ve heard of (competitor’s name), but I’ve never heard of you before…”“That sounds...