If you’re anything like the hundreds of business owners I’ve worked with over the past 20+ years, you feel like you’re stumbling over your words when people ask what you do. So you either answer with your job title, or launch into a lengthy, jargon-filled explanation of what you do and get blank stares in return.
I know that having a concise message to share that clearly articulates the product you sell, the problem you solve and the results you get for customers can completely change the game when it comes to sharing what you do. The one-liner that you learn to write in this workshop will allow you to get people asking more about what you do, and give you a repeatable message that you can share online, in person and anywhere you talk about your business.