Lantern Marketing is now part of Guide MKTG. 🎉 Read about the acquisition here.
Sales emails can be an effective way to convert potential customers into paying customers on autopilot.
Sales emails are highly effective when done well. They don’t have to be spammy or annoying. In fact, a sales email can be helpful, and even welcomed, by your potential customers.
I talk with Dr. J.J. Peterson about hiring and using StoryBrand strategies to attract your ideal employees!
Part of being an empathetic guide is taking objections seriously, not getting defensive, and walking your customer through this part of the decision process.
Or do you sell cheap tattoos? Anyone can claim they’re good at something but savvy customers will look for proof that you’re actually an expert.
When looking for a company or product to solve a problem, customers want to work with someone who truly understands their problem and the pain it’s causing.
I knew it was coming. The dreaded daily question. I watched the words fly through the air… “What do you want for dinner?”
It will lead to positive sales. Trust me.
What if you went to a store, loaded up your cart, but couldn’t find a checkout?
The header is everything your visitor sees when they first get to your site. It’s everything “above the scroll.”
