There is a foundational piece so many marketers and business leaders skip…
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Topic: Messaging
Waving a magic wand around 🪄
People who can picture their success are more motivated to make it happen
What does it cost to do nothing?
Human beings are more motivated to avoid a loss than to achieve a gain…
How do we get there?📍
Your customers need a preview of the steps they need to take in order to experience success.
No one comes to your website to “learn more.” 💤
“Learn More” does not provoke action in your potential leads. CTAs should be strong and have a purpose.
Who’s the hero of this story? 🦸
Surprisingly, your customer is the hero in your company’s story, not you.
This book will make you💰
Looking for one book that will make the most difference in your marketing? This is it!
Your customer’s 3 problems
What you sell is the solution to your client’s problems. But there is more to it than that.
Make the feeling disappear! 💥
People look for solutions to their external problems but they buy based on internal feelings.
THIS Is Your Problem 🚨
Feel like you are wasting money on marketing? You are not alone. Here are a few ways you might be.